The Idea People

USC Intern Takeover — PR Internships & Industry Breakthroughs on The Idea People

Why Listen: Curious about what it really takes to launch a successful career in PR?
 
In this special intern-led episode, guest host Gray Mandabach teams up with fellow USC interns Blake Miller and Jessica Messina to pull back the curtain on their experiences at Lee Andrews Group. From finding their first breaks in the industry to juggling client work and coursework, you’ll hear real-world insights on networking, project management, and how AI is reshaping the PR landscape. Whether you’re a student eager to land your dream internship or a seasoned pro scouting the next generation of talent, this conversation is packed with tips, inspiration, and fresh perspectives on thriving in PR.
 
Stay connected with @LeeAndrewsGroup and explore www.leeandrewsgroup.com for more updates!

EV Charging Reliability with AI, CEO at ChargerHelp! Kameale Terry

In this special episode of The Idea People, host Rick Garcia and CEO of Lee Andrews Group Stephanie Graves sit down with Kameale Terry, Co-Founder and CEO of ChargerHelp! to learn how she is revolutionizing the EV Charging Industry. 
 
Whether you're passionate about clean tech, entrepreneurship, technology or community impact, this conversation will leave you inspired and motivated.

The New Age of Media: Strategy, Storytelling, and Influence with Braden Bradley

In this episode of The Idea People @ Lee Andrews Group, host Rick Garcia sits down with media relations expert Braden Bradley of Hunter PR to uncover the evolving landscape of media strategy.
Braden shares insights from his work with global brands like Amazon, Meta, Samsung, and PepsiCo, offering a behind-the-scenes look at crafting impactful campaigns that blend earned and paid media, executive interviews, and influencer partnerships.
From redefining traditional media relations to leveraging substacks, newsletters, and emerging social platforms, Braden reveals the secrets behind staying ahead in a shifting media world.
Whether you're curious about the rise of influencers, the power of off-the-record conversations, or how podcasts fit into modern campaigns, this episode is packed with practical takeaways for navigating today’s complex media environment.
Discover what it truly means to be part of the "new age of media relations."

Behind the Headlines: Warren Getler on Leadership, Media Relations and Crisis Management

In this episode of The Idea People, host Rick Garcia talks with Warren Getler, a leader in strategic communications and crisis management. With decades of experience in journalism, corporate communications, and crisis leadership, Warren shares powerful lessons on navigating high-pressure situations and leading with impact.
Learn how to:
- Transition from journalism to corporate communications
- Manage crises and communicate under pressure
- Lead effectively in challenging environments
- Apply key principles of successful leadership
Whether you're in PR, leadership, or looking to grow your career, this episode offers actionable insights from a seasoned expert in the field.
Listen now on The Idea People!

The Art of Branding: Behind the Logo with Creative Director Stephanie Keane

Join us in this episode as Stephanie Keane, Creative Director at Lee Andrews Group, pulls back the curtain on the art of crafting unforgettable brand identities and design systems. From her early days in the industry to her standout work with global brands like Netflix, Viacom, Yahoo, and Smashbox Cosmetics, Stephanie shares how her experiences have honed her unique approach to creating logos that go beyond visuals—embodying the soul of a company. Discover what it really takes to design a brand that resonates. 

Hot Dogs and Hollywood: Richard Pink on the Legendary Pink’s Hot Dogs

Get ready to sink your teeth into the history and success of Pink's Hot Dogs with our special guest, Richard Pink, President of this iconic Hollywood hotspot! 
 
In this episode, Richard takes us behind the scenes of Pink’s, which has been serving up delicious hot dogs since 1939. From the early days with a humble pushcart to becoming a celebrity magnet, including surprise visits from stars like Michelle Obama, you'll get the inside scoop on what makes Pink’s a legendary destination.
 
Listen to the fascinating origins of Pink’s Hot Dogs and the early challenges faced by Betty and Paul Pink. Discover how Pink’s has thrived for over eight decades, maintaining its status as a must-visit spot with lines that stretch around the block. Richard Pink shares his personal journey of taking over the family business and reveals stories about the remarkable celebrities who have enjoyed their famous hot dogs. Plus, hear unique and surprising tales about Pink’s expansion to Hawaii and the Philippines.
 
Don’t miss this delicious dive into the world of Pink’s Hot Dogs! 

Navigating Digital Branding Success with Michelle Thames

Today, brands are challenged to stand out in the crowded digital landscape. Join Michelle Thames, trailblazing marketing strategist and host of "Social Media Decoded," as she shares her journey and strategies for organic digital marketing with our host Rick Garcia. Gain exclusive insights into transforming startups into well-known brands, the significance of data analytics, and the balance between creative intuition and hard data. Michelle's narrative serves as a testament to the power of resilience, creativity, and innovation in the realm of digital marketing. Don't miss out on this enlightening episode of "The Idea People."
 
For more on Michelle Thames and her work, visit: thamesmediasolutions.com
 
To learn more about The Idea People and Lee Andrews Group, visit: leeandrewsgroup.com.  

The Power of Branding: The Key to Long Lasting Campaigns

Today, brands are challenged to build equity in an industry infatuated with newness. Join Kristy Campbell, Founder of Pink Pony Creative, as she reveals the key to long-lasting campaigns with our host Rick Garcia. Gain exclusive insights into the art and science of branding, from the significance of color psychology to navigating cultural nuances in branding strategies. Kristy's narrative serves as a testament to the creativity, resilience, and innovation driving the world of branding forward. Don't miss out on this illuminating episode of "The Idea People."
 
For more on Kristy Campbell and Pink Pony Creative, visit: pinkponycreative.com
 
To learn more about The Idea People and Lee Andrews Group, visit: leeandrewsgroup.com. 

NYT Bestselling Author - Mothers Shaping Movements!

Join us for an exceptional closing episode of Women's History Month, with Dr. Anna Malaika Tubbs, who spent three years studying three mothers-- mothers of Martin Luther King, Jr., Malcolm X and James Baldwin.
Throughout this conversation, we explore Anna's advocacy for women of color, her insights into the unique challenges they face, and the impact of her global upbringing on her work. As we conclude our celebration of Women's History Month, Anna's narrative is a testament to the strength, resilience, and significance of women's stories in crafting a more inclusive and understanding world.
This finale is not just a look back at the incredible women we've highlighted throughout the month but also a forward-looking perspective on how we can all contribute to a more equitable society. Anna's accomplishments and perspectives remind us of the ongoing journey towards equality and the crucial role of education, understanding, and advocacy in this process.
For more on Anna Malika Tubbs visit: https://annamalaikatubbs.com
To find out more information about The Idea People check out: https://www.leeandrewsgroup.com

Vital Spaces: The Art of Healthy Building

This Women’s History Month let's vibe with Dr. Erika Eitland, a total game-changer in making our spaces healthier and our world cooler. As the boss at the Human Experience Lab of Perkins & Will (yep, that's the giant architect firm we're talking about), she's smashing ceilings as the first public health scientist calling the shots in architecture.
 
Dr. Erika isn't just about blueprints; she's all in on making schools, homes, and cities better for our health and the planet. From schooling the bigwigs at The World Bank and the EPA on her groundbreaking research to pushing for a blend of health vibes and economic gains in environmental talks, she’s out here shaping a future where everyone wins.
 
Look into her vision of a “perfect world” for affordable living and urban spaces. Plus, catch her spill on what makes a building truly healthy. Let's get inspired by Dr. Eitland this Women's History Month and see how Gen Z can lead the charge in building a better tomorrow.
#ChangeMakers  #WomensHistoryMonth
 
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Check out healthyk12.perkinswill.com/ to see Perkins and Will latest research as well as their policy initiatives.
 
To learn more about PRECEDE an open-source dashboard that makes it easier for architects and designers to access health, socioeconomic, and environmental data to improve design outcomes check out: precede.perkinswill.com/
 
Listen to Dr. Eitland’s Podcast: Inhabit.perkinswill.com/
 
For more information on the Idea People or Lee Andrews Group please visit leeandrewsgroup.com/